Content Marketing, Writer, Social Media, Graphic & Web Design
Over 10 years’ experience developing and implementing sales intelligence and marketing programs within startup, early stage and growth environments.
Amy works with sales and marketing teams to define, create and implement content marketing and social media programs in support of inbound and outbound demand creation. She brings a unique customer perspective to client-side marketing initiatives having provided sales intelligence to numerous market leaders in the technology industry. She is proficient in web site design, static/dynamic web content, blogging, graphic design, social media, analytics and marketing automation.
She has enabled organizations such as Citrix, Symantec, VMware, Adobe and others to create effective marketing strategies to address the digital transformation paradigm. Amy has worked with companies spanning various verticals, including retail, government, higher education, media, digital marketing and healthCare. Most recently, Amy held the positions of Senior Director of Content Strategy at eZuce and Senior Director of Account Intelligence Programs at Leadbridge. Amy is Inbound certified and proficient with Abobe Photoshop, Adobe Illustrator, Adobe InDesign, Salesforce, and WordPress.
Prior to her life in the business world, Amy worked as a special needs teacher where she had the immense pleasure of teaching both an amazing and diverse bunch of primary school children. Amy received her B.S. in Political Science from Merrimack College with graduate studies in Higher Education at Lesley College in Cambridge, MA. She currently lives in Andover, MA.
“I love learning new technologies and keeping abreast of industry trends. I am passionate about helping clients accomplish their marketing goals through the tactical execution of well-defined programs and campaigns.”